See
Orient to what AI is and what it can do for you specifically.
SETDO
For professionals who want to use AI seriously.
The method
SET is the learning. DO is the application. The transition between them is the moment that matters: watching becomes doing.
SET phase · learning
Orient to what AI is and what it can do for you specifically.
Explore tools, prompts, and patterns hands-on.
Produce something using your own context.
Watching becomes doing.
DO phase · application
Apply in your real work or life.
Make AI a sustained part of how you operate.
SETDO AI Fluency
How the SETDO Framework applies to AI. Augmentation and Agentic, each built for a different kind of work.
Human and AI co-create. The human directs. The AI amplifies. The everyday way professionals work with AI today.
Read more about Augmentation →Human delegates to autonomous AI systems. The growing wave of how professionals work with AI.
Read more about Agentic →Now booking
A live virtual session built around Augmentation, taught through NotebookLM, Gemini, and Gems. You leave with real work done, a clear sense of where AI fits your work, and a method you keep using.
Personalised before the session begins, from your intake responses. Recordings are facilitator use only.
Other programmes
Use AI to land the job and grow your career — a sharper CV, stronger applications, better interviews. Start with one free class, then go deep in a masterclass across two successive Saturdays.
Register interest →AI capability training for senior leaders, scoped to your organisation's context, language, and decision rhythm. Delivered to your team.
Contact for proposal →Done with waiting. Done dreaming. Done being stuck. The series where people tell how AI helped them finally build — and keep building — the thing they'd carried for years.
Register interest →Bespoke
For organisations building AI capability beyond executive training. For individuals who want a one-to-one deep dive into their own work. Designed to your context, delivered live.